Simulated

In 2017, we had the exclusive opportunity to collaborate on an art project by Dominic Harris titled SIMULATED. The piece explores typoglycemia—the brain’s curious ability to read words even when their letters are out of order.

SIMULATED is an artwork that taps into the technological nostalgia of Nixie tubes—cold-cathode gas-discharge indicators once widely used in electronic devices from the mid-1950s to the early 1970s.
With nearly 1,000 generated word combinations, the piece delivers text that is engaging, playful, culturally aware, and subtly provocative—perfectly aligning with Harris’s intent to spark curiosity and conversation.”